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You know how the best time to plant a tree was twenty years ago and the second best time is now?
Send Email Using Mailchimp Api
It’s the same with email marketing. The best time to start building a list was when you had an idea for your business. The second best time is now. In fact, in 2017 the DMA found that the average return on £1 (~$1.28) spent on email marketing was £32.28 (~$41.28), which is an impressive ROI.
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But that’s easier said than done. The number of email marketing programs out there can make your head spin. Which one do you follow?
Mailchimp is one of the most popular email marketing programs out there. Founded in 2001 by Ben Chestnut and Dan Kurzius, Mailchimp now has over 20 million users and is valued at $4.2 billion. Here’s why it’s great for beginners:
Today we’re going to look at how to use Mailchimp, one of the most popular email marketing tools, and show you how you can use it to start building your email list.
Initially just a side project to help clients of Ben and Dan’s web design agency build email lists, it brought in several thousand dollars a month for the first six years of its existence.
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However, in 2007, Ben and Dan realized that their hearts were not in the web design agency business and decided to focus on Mailchimp full time.
They did not accept any outside investment and financed the growth of the business by reinvesting its profits.
Since then, Mailchimp has become one of the most popular and popular email marketing programs, with recent changes turning it into a complete marketing platform.
According to Forbes, it had 20 million users in 2018, generated more than $600 million and was valued at $4.2 billion.
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“To this day, it’s a funny feeling that we can help,” Kurzius said. Chestnut declares, “I want people to see that the last 17 years have only been warm.”
This question cannot be answered. It all depends on your business needs. So you really have to ask, “Which email marketing software is best for me?”
MailChimp, like any tool, has pros and cons and works better for some people than others. If you’re interested, we use and love Mailchimp.
There is something called the Lindy effect. It is a theory that states that the future life of a non-perishable object is equal to its current life. So, for example, if a company has been in business for one year, you can expect it to stay in business for another year, but if a company has been in business for 18 years, like Mailchimp, you can expect it to stay in business. business for the next 18 years.
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This is important because the email marketing software provider will continue to disrupt your email marketing efforts, which can cost you a lot of money in lost revenue.
Sure, the software always works, but they took the time to work on the user interface (although some may argue that there is a lot of room for improvement, since learning how to use Mailchimp can take some effort), add the necessary features. and check delivery.
If you’re just starting out, chances are money is already tight and paying a monthly subscription fee of $30 per email to three of your subscribers might seem ridiculous.
However, with MailChimp, you don’t have to pay until you reach 2,000 email subscribers, at which point you’ll likely be making enough money from your list to justify the cost of switching to an insurance plan.
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And they do it all by casting a very wide net. Whether you’re a hobbyist, an online entrepreneur, or an e-commerce entrepreneur, Mailchimp has you covered.
However, serving a target audience means that while this is a common solution, it is not necessarily the best solution for your niche.
For example, if you are a hobbyist who only needs basic email marketing features, then MoonMail may be a better choice.
On the other hand, if you are an online creator, then ConvertKit was built with you in mind and its mission is to help creators make a living online.
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So you need to figure out if it makes sense to go with Mailchimp when there are better options available.
Use the pricing calculator on their pricing page to find out how much you should pay when you reach a certain number of customers.
Switched from 🐒 @MailChimp to 🐳 @sendgrid and recommend it to everyone! — @levelsio (@levelsio) November 12, 2017
5 minutes, yes, I think MailChimp’s price is hunting. $250/m to save email subscribers, what do you say? — @levelsio (@levelsio) November 13, 2017
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However, to be fair to Mailchimp, their pricing isn’t too bad compared to some of their competitors, but it’s still something to keep in mind if price is your thing.
If you have an established business and have the money to invest in email marketing, then it probably makes more sense to pursue one of the opportunities on the market.
However, if you’re just starting out, then Mailchimp is the cheapest option (at least in the short term) and the best way to learn the ropes of email marketing.
Additionally, the reality is that you started your email list around the time you had your business idea and now you’ve brought it back on schedule.
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So if you find yourself stuck in analysis paralysis, endlessly comparing different options without choosing one, you might be better off going with Mailchimp.
You can switch to another email marketing software provider at any time along the way (switching is a headache, but it can be done).
Now is the time to start building your email list. Here you can check out 22 Mailchimp alternatives, including free options.
The best time to start building an email list was when you started your business. The second best time is now. 😉 Click to start tweeting with Mailchimp
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Go to the Mailchimp website and click the “Sign up for free” button in the top right corner.
Once you have submitted the required information, you will receive an email from Mailchimp asking you to activate your account by clicking the “Activate Account” button.
After that, you need to verify that you are human by clicking the “I’m not a robot” button.
You will then be directed to a series of screens asking for additional information (name, business details, physical address, etc.).
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There’s even a “Let’s Find Your Marketing Path” that gives Mailchimp the information it needs to make future marketing recommendations.
Once you have done all this, you will continue the registration process by creating your first email.
You can then add contacts by downloading a file or using the pop-up form to gather subscribers.
You’ll then be offered suggestions on what to do next, including creating a quick page, growing your Facebook audience, and setting up an automatic welcome email.
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As you can see, the registration and onboarding process is automatic, so you have no excuse to delay your registration any further. Do it today!
Mailchimp is an easy-to-use tool with an intuitive and beautiful user interface. The more you use it, the more knowledge you will gain.
However, there is one important thing that you need to learn from the beginning because it is very important: it is Brand Combination.
Logo combos are dynamic symbols that you can display and use when creating emails to make them look and sound more personal. These tags get data from your audience and account (audience integration and system integration tags).
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Is a combination of symbols that represent your recipient’s name. So when it comes to collecting your customer’s name, if you start your emails with “Hey
”, everyone gets a nice email with their name on it. That’s a nice touch, isn’t it?
Here’s another one: let’s say you need to send someone a confirmation email, but first you need to double-check that the email address on your record is correct (follow these tips if you need to find someone’s email address, among other things). In this case, you might want to use it
There are many affiliate signals that you can take advantage of, many of which will show their full potential when it comes to automating building and segmenting your audience.
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An email response series is a series of emails that are triggered automatically based on rules and criteria you set.
The list could go on for days. Here it is important to understand that implementing a reliable email automation can really help you manage and improve your business results.
You can start with a welcome message. One day you
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